Head of Digital Marketing, HSBC
Caroline Harrison is the Head of Digital Marketing at HSBC, one of the largest banking and financial services organisations in the world. Caroline is responsible for managing the performance marketing channels for all UK brands and also manages CRM Marketing campaigns for the Retail Bank. With over 15 years’ digital marketing experience, her role is to grow digital sales, foster effective collaboration and deliver innovative and data led marketing for the bank. Caroline is passionate about digital marketing and growing award winning teams.