WHO IS PMW UNLOCKED FOR


PAID ACTIVITY PROFESSIONALS 


 hunting for the cutting edge tools and techniques for growth

SENIOR LEADERS


looking to harness media investments and opportunity gaps to drive business growth 

BUSINESS LEADERS


 looking to learn the latest trends driving new growth for brands 

MARKETERS


 seeking a blueprint for sustainable, profitable affiliate and partnership strategies

BRAND BUILDERS


 determined to align performance with long-term equity


INNOVATORS


 eager to unlock the next wave of performance channels

DECISION MAKERS


 who want to connect marketing directly to business outcomes


BRAND-SIDE MARKETERS 


seeking new ways to gain a competitive advantage in their sector 

RETAILERS 


searching for tips to grow leads, clicks and sales

B2B PROFESSIONALS 


seeking to grow their sales pipeline

AUDIENCE DEMOGRAPHICS


  • Over 1500 attendees at PMW Unlocked 2025
  • Top 3 industries: retail/e-commerce, finance & FMCG    
  • Nearly 40% from large companies with 1,000 employees       
  • C Suite-7%, Heads of/Director- 35%, Manager-41%    
  • 114 FTSE 250 companies in attendance